Career profile
SENIOR BRAND STRATEGIST
Shape brand positioning, audience strategy, assortment logic and go-to-market decisions for ambitious fashion businesses.
Experience
4+ years of relevant experience
Cairo-based with project work across Egypt and the Gulf. Working format is agreed according to the role and current team needs.
What you will do
- 01 Market and competitor research
- 02 Positioning and brand architecture
- 03 Commercial storytelling
- 04 Strategic workshop facilitation